Amazon Prime Day 2023 is here, offering a plethora of deals for Amazon Prime subscribers. This annual two-day sales event, which began at 3 a.m. EDT on Tuesday, July 11, and ended on Wednesday, July 12, is one of the biggest shopping events of the year, rivaling Black Friday in terms of discounts and deals.
What is Amazon Prime Day?
Amazon Prime Day is an exclusive event for Amazon Prime subscribers, where the e-commerce giant puts a wide range of top-selling products on sale. From brand-name tech to kitchen appliances, furniture, clothing, toys, beauty products, and more, shoppers can score items at Black Friday-like prices.
Who Can Participate in Prime Day 2024?
Historically, Amazon Prime Day deals have been available only to shoppers with an active Amazon Prime subscription. Those who have never been Amazon Prime members can get a 30-day free trial. An Amazon Prime membership costs $14.99 per month (plus taxes) or $139 per year and includes much more than access to Prime Day deals. Members also get free, two-day shipping on most Amazon products, access to TV shows and movies on Amazon Prime Video, special deals at Whole Foods Market, and more.
Amazon Prime Day Deals
Prime Day features limited-time, limited-quantity deals (called lightning deals) on a wide variety of items. Spotlight deals on big-name merchandise last throughout the two-day shopping event. Some of the top deals include discounts on Apple Watches, Amazon devices, Samsung Galaxy Watch 5, and more.
Amazon’s Invite-Only Deals Program
A new feature for Prime Day 2023 is Amazon’s invite-only deals program. Amazon Prime members can sign up for the opportunity to get exclusive access to Prime Day 2023’s best deals on brands including Lancôme, Kérastase, Peloton, Victoria’s Secret, YETI, The Drop, and Sony, and save on new Amazon-exclusive deals from D’Amelio Footwear, OPI, and Alo Yoga. New invite-only deals will happen every 30 minutes throughout the event.
Competing Sales from Other Retailers
Other retailers are also running competing Amazon Prime Day sales. For example, Walmart announced its Walmart Plus Week sale that started on Monday, July 10.
Conclusion
Amazon Prime Day 2023 offers a great opportunity for shoppers to score major savings on a wide variety of products. Whether you’re looking to treat yourself to a new TV, stock up on your favorite products, or do some summer shopping, Prime Day is the perfect time to splurge.