Considering Facebook’s pay structure for content creators is important to making the most of their money. How much Facebook pays per 1,000 views depends on a few things, such as engagement metrics, audience demographics, and content quality, whether you create short Facebook Reels or longer videos.
But getting paid $8.75 – $10 for every 1000 visitors can increase with greater audience engagement and premium demographics. One key way to boost earnings is to know how the platform makes money and the factors contributing to the payouts.
How to Make Money on Facebook
Facebook offers several monetization options for content creators:
Ad Breaks
To earn revenue, make short ads in your videos. It’s all about covering ad impressions, clicks and engagement.
In-Stream Ads
Short ads played during live streams earn in-view viewer engagement and the performance of an ad.
Fan Subscriptions
Get money from fans every month in exchange for exclusive content. Facebook takes 30 percent, and your creators keep the rest – 70 percent.
Branded Content
Brand sponsored posts or placement of products. Earnings depend on the number of followers, engagement, and collaboration terms!
Factors affecting earnings from Facebook views
Here are a few reasons that affect your earnings from Facebook views.
Ad Performance
The income relies on ad impressions, clicks and engagement. Creators get more payouts for higher-performing ads.
Content Quality
Visually appealing and engaging content collects more views, has longer watch times and higher earnings.
Audience Demographics
Specific high-income or niche interest group content attracts more advertisers who pay more.
Engagement Metrics
Ad performance and revenue are influenced by likes, shares, comments and watch time.
How Much Does Facebook Pay Per 1000 Views
The payout varies; the average from 1,000 views is between $8.75 and $10. Here’s a quick breakdown:
| Views | Estimated Earnings |
|---|---|
| 1,000 | $8.75 – $10 |
| 10,000 | $48 – $100 |
| 100,000 | $900 – $1,000 |
| 1,000,000 | $8,750 – $10,000 |
However, ad type, content quality, and audience engagement factors influence your payout.
What Does Facebook Pay Per Reel View?
Facebook Reels, which focuses on short video content, hasn’t extended direct payout. However, creators can make $1 to $1.5 per 1,000 views via sponsored posts, overlay ads, or stars.
Overlay Ads: Those ads on Reels create revenue through shared revenue.
Stars: Creators get a penny per star for virtual gifts from viewers.
Facebook Views Monetization Requirements
To monetize on Facebook, creators must meet eligibility criteria:
- At least 10,000 followers.
- Minimum video views and minutes watched.
- Must meet Facebook standards.
- Follow Facebook guidelines and advertising policies for advertisements on Facebook.
However, to remain eligible, stay updated on how Facebook’s policies change.
